While we don’t need any more proof that social networking sites can be used to start what Malcolm Gladwell calls social epidemics in his book The Tipping Point, here’s an interesting news item on sohh.com about Hip-Hop artist Grafh, who uses MySpace to promote his music.

Two days after posting his “MySpace Jumpoff”, a song for his MySpace fans, music stations around the US started playing the song.

Sure, Grafh is a known talent, but it is interesting how he’s used MySpace to generate interest in his music in the “real world” - without even intending to.